If you ever imagined how the future of marijuana dispensaries might look, a new marijuana superstore in Las Vegas, Planet 13, may offer a glimpse into what is to come.
This marijuana dispensary, which bills itself as the largest in the world, doubles as an entertainment complex with hi-tech interactive technologies.
Planet 13 is starkly different from the drab marijuana dispensaries elsewhere. Entertainment is a central part of the experience that the store has to offer.
It features colorful light-emitting diode (LED) screens and glass panels that conjure images of a hotel, a jewelry store, or a tech hub. Apparently, the goal is to overwhelm visitors with the aestheticsof the store.
This $7.5 million center, which was officially launched on Nov. 1, 2018, was designed to impress visitors.
Sitting on top of the store are huge “lotus flowers” display with lights that change color. And when you enter the store, you are greeted with a huge sensory-activated interactive LED screen on the floor.
This is just a tip of the iceberg of the futuristic entertainment technologies that this store has on display. There are also floating orb-like drones and a wall where visitors can etch on using a laser.
However, Planet 13 is not all about bright lights and cool technology, as customers will find a wide variety of cannabis strains and related products at this store: concentrates, vaping devices, dab rigs, and more.
Planet 13 may look different from the usual cannabis dispensaries, but there are many similarities. For example, while it’s geared towards the rich, the center is only open to persons aged 21 or above, in keeping with the Regulation and Taxation of Marijuana Act.
The dispensary, which is run by two ex-politicians from Henderson, is certainly on a mission to give cannabis a makeover.
A 60-year-old Coors beer warehouse was repurposed to create the complex. Currently, only part of the 120,000 square feet facility is in use. The actual dispensary takes up 16,500 square feet, and 40,000 square feet is dedicated to entertainment.
CEO Bob Groesbeck, a former mayor, noted that there is still 75,000 square feet of space to build. There are plans to include a lounge(for consuming marijuana products once local laws approve it), a coffee shop, a tasting room for marijuana products, and a scent bar. According to Groesbeck, the store has 2,000 daily visitors.
Planet 13 houses 45 cash registers and a 24-hour security apparatus that includes up to 140 advanced security cameras.
Co-CEO of Planet 13, Larry Scheffler, who is a former councilman, revealed that the construction of the center took just five months. At the moment, it is unclear when construction will be completed on the rest of the facility.
Las Vegas is a place that people go to have fun, and the creators of Planet 13 are counting on this to drive the success of the complex. The launch of this futuristic cannabis dispensary has been compared with that of luxury hotels like The Mirage and Wynn by Jim Lamb, the President of the Las Vegas Medical Marijuana Association. It is yet to be seen if Planet 13 will become a key part of the Las Vegas experience like these hotels.
Planet 13 represents a new step in the efforts to commercialize cannabis. Marijuana has been legalized for recreational use in Nevada since November 2016.
One of the main points of advocates of pot in the state is that it will create many jobs, and establishments like Planet 13 seem to prove them right. After many years of America not creating enough jobs, America has rebounded from those dark times; with marijuana opening up doors for many people combined with tax cuts in 2017, that is a stellar combination.
Planet 13 is going to give many people an opportunity to learn this business model or go off and do something else with their lives.
The Nevada marijuana industry generated over $400 million in the first year the use of recreational marijuana was legalized. These developments do not only benefit people who directly work in these facilities, but also suppliers and producers of cannabis accessories. Currently, there are more than 60 licensed marijuana dispensaries in Nevada, and we can expect more in the coming months and years.
Contrary to the concerns of critics, the legalization of cannabis in Nevada has not led to an increase in crime. Marijuana should have always been legal.